ORBEA UNVEILS DIEM: THE NEW A TO B
Orbea presents their latest step forward on Urban strategy with Diem. Diem’s product value proposition is centered on three main pillars, Performance, Smart Design, and Personalization.
Orbea takes their expertise in creating high performance bikes and applies it to the context of an Urban bicycle: lightweight frames and components, riding quality, and technology specifically relevant to Urban mobility. Here we see the traditional importance of certain aspects shifts, and there is a greater focus on rider confidence, comfort, and appropriate power.
Smart Design is a result of function driven design, taking into account what matters to the urban cyclist: personal safety, bike security, and ease of use- both in terms of riding and intelligent integrations.
Orbea’s MyO personalization program is a well-established industry reference. Now DIEM revolutionises the Urban sector with an unparalleled range of options to personalize fit and ergonomics and choose from a wide range of well-designed Urban accessories.
Diem: The New A to B
What makes Diem Unique
Quality. A Step Above
Diem is built on a deep understanding of performance, design, and the belief that riding should be enjoyable. That means an elegant design, removing anything superfluous, and pursuing simple solutions. Considering the design as a whole, right from the start, including the highest quality components and accessories, means Diem is a collection of details that work together to give a riding experience way beyond other city bikes.
Hydroforming and butting our aluminum tubing gives us more control over the material, enhancing the design, reducing weight, and optimizing the frame rigidity. Balancing rigidity and weight is vital to improve handling and add fun. The final step is our High Polish finish, where the welds are polished to make them invisible giving Diem that smooth look.
Diem’s intelligent lighting system is designed to keep you visible day or night. The rear light intensifies as you brake, helping alert the traffic behind you. The additional front beam automatically switches on in the dark to make sure you are seen and let you see the way ahead.
Performance. Enjoy Every Ride
Diamond Glide is a patented design that allows the frame to flex vertically, absorbing bumps and giving a smooth ride on rougher streets. The combination of our carbon fork and wider tyres helps absorb the bumps of rough streets.
Diem’s new Urban geometry keeps the weight low and centered meaning fast reflexes and inherent stability, vital for slotting through the urban jungle. Designing a frame to do all this, while also making it easy to keep track of what is going on around you is a balance and takes careful consideration.
Safety. Safety Built Into Every Journey
Full Power, Intelligent Control
The 630 Wh battery, integrated into the downtube uses the latest cell technology to pack more charge into a smaller space. That means around 150 Km, or 9 hours, between charges meaning that many riders will need to charge their bike less than once a week. A typical charge takes around 4 hours. For the lightest Diem possible choose our highly optimized 540 Wh battery that gives plenty of power for up to 120 Km.
As one of the world’s leading ebike motor manufacturers, Shimano’s EP motors offer simple, reliable service day after day, as well as an extensive network of service centers if you ever need them. The subtle remote is easy to control without moving your hands from the bars.
The integrated LED lights tell you which assistance mode you are in. If you want more information then it is easy to connect your mobile, add it to the included mount, and access detailed system information.
The SBS system securely fixes the battery inside the bike frame. As well as making the battery impossible to steal, SBS allows us to design better looking, slimmer frames which are lighter and stiffer, resulting in faster reactions and added control when you are zipping around the city.
Most people will never need the extra range that the modular battery offers, however it can be useful to take up to your office to charge. The 252Wh range extender slots easily into the bottle cage and provides instant extra charge.
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